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Rob Enderle

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Rob Enderle (born July 27, 1954 in Corona, California) is an American technology analyst.[1]

Enderle has worked at several technology companies, including EMS Development Company, ROLM Systems and IBM, before becoming a technology analyst. He began his analyst career at Dataquest, before helping to launch GiGa Information Group. After GiGa was acquired by Forrester Research, he worked at Forrester [2] until leaving to found his own firm, the Enderle Group.

Enderle covers a wide array of technology companies and related industry topics [3] and is frequently contacted by the media for his opinion on breaking news and other happenings in the technology realm.[4] He has been recognized for his expertise by being the most quoted technology analyst in the media [5] and one of the “ten best techies worth following on Twitter.” [6]

Enderle writes a number of columns for technological publications and regularly appears on radio and television.[7] He sits on several advisory councils, including those for the Trusted Computing Group,[8] Lenovo, AMD, HP, and the Lifeboat Foundation.[9] He shares a technology blog at Technology Pundits. He has worked as an advisor for Microsoft,[10] Dell, and Toshiba.[11]


Enderle frequently comments in the media on a variety of technology companies, including HP,[12] Google,[13] Sony,[14] Microsoft [15] and Oracle,[16] and on technology-related topics, such as security [17] and consumer technology.[18]


  1. 10 things you didn’t know about … Rob Enderle. TGDaily.com.
  2. Enderle, analyst extraordinaire, is everywhere in Silicon Valley. PhysOrg.com.
  3. The Seven Secrets of 'Media Darlings'. BusinessWeek.com.
  4. Enderle, Rob (December 28, 2007). Rob Enderle: 2008's Apple, Dell, Google, HP, Lenovo, Sony, Microsoft And Linux. TG Daily.
  5. Special Report: Tech Analysts in the Media. ITDatabase.com.
  6. The 10 best techies worth following on Twitter. ZDNet.com.
  7. InformationWeek 500 Conference. Informationweek.com.
  8. TCG Advisory Council. Trusted Computing Group. Retrieved on 2009-03-12.
  9. Enderle Group: About Rob Enderle. Retrieved on July 24, 2009. Template:Dead link
  10. Microsoft, Rob Enderle, and Their Conflicting Perceptions of Reality. Puget Sound Business Journal.
  11. Information Week 500. Speakers-Rob Enderle, Principal Analyst. Informationweek.com (September 16, 2008). Retrieved on April 6, 2010.
  12. Urgency marks hunt for HP CEO. MercuryNews.com.
  13. Google Answers Searches Before You're Finished Asking. TechNewsWorld.com.
  14. 15 years and counting for PlayStation. InsideBayArea.com.
  15. What Will Microsoft Do Without Stephen Elop?. Datamation.com.
  16. Legal question: Can HP keep Hurd from going to Oracle?. USAToday.com.
  17. 'Here You Have' Exposes Internet Security's Achilles' Heel. TechNewsWorld.com.
  18. Google ponders Android vs. Chrome for future tablets. Computerworld.com.

External links

  • The Enderle Group


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